Prices are average in the market, but there is not much choice. There is a loyalty program. We bought a Xiaomi monitor 3 years ago, it works like a watch. And so for small things: keyboard, mouse, chargers, you can always find them according to your request.
Loyal people on the phone in this store, if something needs to be brought, they will bring, plus often promotions, SMS newsletters, so do not miss interesting promotions. There were no goods in this store today, but I was in another one, they were brought the next day, I was just too lazy to go pick up that store, and this one was nearby)
Not everything can be bought, it is not always cheaper than others, there are a couple of more interesting competitors, but the staff will meet, listen and offer what you need both in price and quality. I often buy from this chain of stores.